Video Feedback

Below are the questions I asked my peers when they reviewed my video, along with their answers.
The feedback I got doesn’t vary enough because we did the feedback in small groups.

What are the strengths?

My peers said that the strengths for the video are the fact that the cuts were good because they were always on the beat, and they said that the transitions were good.

What technical elements could be improved?

My peers said that the story could have been made much clearer and some of the shots at the begining could have been varied more because there is a lot of walking throughout the video and that made it quite boring to watch.

Is there a clear story?

My peers all said that the story to the video wasn’t clear enough and was misleading because of the fact that it kept jumping forwards and backwards between the dark room scene and the actual story. My peers didn’t understand why the protagonist was recording himself.


Initial Ideas my group came up with (Pre production)

Throughout the whole process of creating this music video my group and I stuck with the same story of a character getting annoyed by all the small things he goes through in his average day at college. We came up with these ideas by producing a mindmap, and from this we produced a storyboard. The storyboard we initially came up with has changed quite a bit in comparison with the final product. There was one scene at the start in which the protagonist misses his bus, but we decided to scrap this scene because we knew that it would be way too time consuming. There were a few ideas we came up with during the actual production of the video because it is easier to work with what you’ve got, rather than trying to come up with ideas of the top of your head (which is why our storyboard changed quite dramatically). An example of one of these scenes we came up with was a scene where the protagonist has his ID stolen as a joke from his friends, which leads onto the scene which we initially had where the protagonist “forgets” their ID and can’t get into college. Another scene which we added in as we went a long was the library scene, we chose to do this scene because it gave us the opportunity to create a pretty unique point of view shot of the protagonist reading a book and getting insulted by a note that is in the book, which of course annoys him.

There were also various ideas that we came up with on our mindmap that we decided not to use, an example of this would be the scene where the protagonist leaves his wallet at home and realises this when he goes to buy something from the canteen, however we chose not to use this scene as we already had enough footage from the previous scenes and we thought that the scene wouldn’t make any sense because we had already planned out our storyboard and the majority of story is based around one half of the college, so (with continuity on mind) it wouldn’t make sense for the protagonist to suddenly go from being upstairs to the canteen.

Screenshot 1:

In this screenshot I am slightly increasing the scale of the shot to create a pulse effect on time to the beat. The way in which I achieved this was by first of all finding the beat I wished to make the edit on, I did this by pausing near to where the beat is and then nudged the arrow keys left and right a few times to guide the timeline marker and listened out for the beat. In addition I enabled the MP3 file’s waves (Shortcut key = CMD + ALT + W) to help me visually find the beat. Once I had the beat I then used the blade tool (Shortcut key = B) to make 2 cuts, one on the beat and the other 2 milliseconds ahead of the beat. Doing this gave me a small clip in which I could make the edit on. I made this edit by pressing “A” which gave me the arrow tool and double clicked on the clip, doing this brought up the clip in the viewer from which I clicked on the motion tab and then changed the scale to 125, up from 100. After the edit was made I had to render the segment (Shortcut key = CMD + R).

Screenshot 2:

In this screenshot I am adding a “Bad TV” filter to every scene where the protagonist is in a mysterious dark room, I did this to make it look like he is recording himself on a poor quality camera. The way in which I achieved this effect was by selecting the arrow tool (A) and double clicking on the segment to bring it up in the viewer. Afterwards I browsed through the effects tab until I found the Bad TV filter, once I did find it I dragged it into the viewer. After the filter was placed in the viewer I went into the “Filters” tab which is in the viewer and adjusted the waviness to 0, I did this so the image wasn’t split in 2, leaving me with a unclear, lined looking effect. Once this was done I had to render the clip (CMD + R).

Screenshot 3:

On top of the Bad TV filter I added some text saying “REC” to help emphasize the fact that the protagonist is recording himself. The way I achieved this effect is by clicking on the text button at the bottom of the viewer, going into the “controls” tab, typing in “REC” and changing the font colour to red. To position the text so that it was in the top left hand corner I brought up the “wireframe” tool and repositioned the text accordingly. Once this was done I then moved the text segment that was created in the canvas above the intro clip where the protagonist is in the dark room. I also copied the text tab and placed it above all the other dark room scenes with CMD + C to copy and CMD + V to paste. When doing this some of the text clips weren’t long enough to fit their corresponding dark room clips, to solve this I clicked on the edge of the text clips and dragged them to stretch them.

Process of making the video

When it came to editing, the first thing we had to do was to log and capture the footage to put it on the mac. Once the footage was uploaded to the mac I then began to cut the footage down with the blade tool (B) because we had 10 minutes worth of footage and we needed to use what we could to make a 1-2 minute long video. I cut the video and edited it as I went along to prevent having to come back later to edit it, which if I was to would mess up the rest of the video by pushing all of the clips up and causing the edits already made to be off beat. One of the first tricky edits I encountered was the part where the song kicks in with really quick beats as the protagonist is walking along a path, I found this edit tricky because I did like 3-4 jump cuts within the space of a few seconds. It was tricky because it was hard to get each cut on each beat.

The opening scene we did includes a walk in shot which is combined with a walk out shot, and when it came to editing the footage I did pulse effect like I mentioned earlier in one of my screen shots, this was done by increasing the clips scale.

Another effect I used, specifically at the end was fading in and out from darkness. I achieved this effect by first of all clicking on “clip overlay” to bring up the levels on the clips, then I pressed “P” to bring up the “Pen” tool which then allowed me to set points on the levels on the clips. Once the points were set on the clips I then selected the arrow tool again and dragged the points down individually to make the clip fade in or out. At the end I also made the audio fade out with one of the clips, I did this by going to effects, audio transitions, and then selected “Cross Fade (+3dB)”. From this a little sound clip was made which I then dragged over the actual music for the video to chose where I wanted it to fade, I also stretched this sound clip to adjust how long I wanted the fade to last.

Once all the amendments were made to the video I then proceeded to export the project as a .MOV file. Afterwards I then took this file and used a bit of software called “Compressor” to shorten the file down as it was around 500mb.

How is my final video different to my initial ideas?

Our initial idea followed the same story but the things that annoyed our protagonist changed quite a bit as the production of the video went on. Some of the shots changed because they were either too time consuming to shoot, they didn’t fit in well with the story or the actor couldn’t perform certain tasks. As a result of this we had to go back at one point to come up with a fresh batch of ideas.

What were my strengths?

I would say my strengths for this project would be the fact that I was able to get on well as a team and had a very keen eye for spotting any continuity issues that popped up. Another strength of mine would be being able get the basic grips of Final Cut Pro pretty well and from this produced some lovely edits. During the editing process I got the knack of finding beats to make cuts on and in the end was able to find them relatively easy.

What were my weaknesses?

I would say that my weaknesses for this project would be my creative ability, it took me some time to generate ideas despite coming up with the storyline pretty quickly. First time round the footage that we shot was poor, so getting into the knack of filming was a weakness to begin with, but I eventually got the hang of it and enjoyed doing it.

Things that could be improved, or that I might have done differently

Personally what I would have done differently during the editing process is add more transition effects just to see how it would work out because the final video I have now lacks transitions but instead uses a lot of jump cuts and scale increased pulse effects.

Conclusion (What have I learned?)

Overall I am pleased with my work because I have developed several new skills with Final Cut Pro such as being able to find and cut on beats. We also re took all of our footage which gave me the opportunity to produce some better work and learn how I could shoot several scenes using different techniques and styles of shots such as, cut in shots, which we used a couple of times.

Location report

As a group we got together and had a discussion on where we should film our music video, the locations we chose are as follows:

TV Studio:

The reason why we are recording in the TV Studio is because it can be used to create certain lighting conditions. In addition we have access to a spot light which is also required for some of our shots.

Outside of college:

We are going to shoot outside of college because several scenes to our story involves the character arriving at college. There are many locations outside the college that we can shoot at encase we have any problems shooting in certain locations we can just shoot somewhere else. Also filming outside gives us access to natural light.


We are using the corridor in some of our shots because it gives us access to elevators which are needed for one of our scenes. The corridor is also great for our video because it helps establish the protagonists journey throughout the college.


We are going to use the stairwell for one scene because our actor will miss the lift, and instead choose to take the stairs.


The classroom is being used in our shots because it involves our actor being late to a lesson and then being told off by the teacher, then we will record him doing work at a desk.


We chose to use the library because it gives us access to books which we need to use for one of our scenes in our video. A bonus to the library is the fact that it has good lighting conditions.

Pre-Production minutes

When we were told we going to make a music video, my group and I had a group discussion to generate thoughts for our music video.

First of all we had to decide on what song we was going to use, which wasn’t as hard as I originally thought because we all have similar music tastes. We looked on Jason’s ipod for inspiration and went through hundreds of artists and songs and the one that kept getting mentioned was Muse. Now that we knew what band we wanted to use, that narrowed down our choices. First of all we considered using plug in baby which like a lot of Muse songs is very upbeat, however we chose not to use this song because we did not know how we could portray it in a music video. This was our process of elimination, finding out if we could create a video around the songs lyrics and meaning.
Several songs later we decided to use the song called ‘Hysteria’ because its lyrics are based around the sense of being trapped and having aggressive emotions build up.

Now that we had our song of choice, we had to come up with a concept for the music video itself. We achieved this by listening to the song several times and making a mind-map of all the various things around college that could make our protagonist very angry, such as missing the elevator, which we decided to keep and running out of toilet roll which we decided to discard because we thought that idea was too silly for our video. Once we had a big list of ideas jotted down, we then pieced them together on a storyboard and came up with the idea of a story which revolves around a person who gets annoyed in his day at college.

After the initial storyboard was made, we then set out with a compact camera to record all the footage needed for each scene from the storyboard. My role for this project was camera operator so it was my job to capture all the footage and apply any camera orientated techniques such as panning and tilting. Some of the scenes were scrapped because they were too time consuming such as the bus stop scene, where as others were pretty tricky to shoot because some areas such as the library were busy and the way in which we overcome this problem was by going away to shoot other scenes and came back later. We had to shoot all the footage again because the original footage we took was not long enough or of a good enough standard. Once the footage was shot we then log and captured it onto an imac and opened the footage in final cut pro. We were supposed to take photos of each scene before we took the footage but we didn’t, instead we took screen shots of all the footage we had captured in final cut pro. It would have been better if we had taken pictures prior to the recording because it would have given us a clearer understanding of the environment we was working in. After we had all the screen shots from the footage we then made a second story board (picture storyboard) in Comic Life. After the second storyboard was made we then proceeded to edit the footage in Final Cut Pro.